Infographics
Discover LinkedIn's SSI for your SME
LinkedIn's Social Selling Index (SSI) is a key tool for measuring your professional presence on this social network.
LinkedIn's Social Selling Index (SSI) is a key tool for measuring your professional presence on this social network.
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What is LinkedIn's SSI?
It measures your ability to create a strong presence, interact, build relationships and find opportunities. In addition, a high SSI reflects higher influence and optimisation on LinkedIn.
Interpretation of SSI data
It is divided into 4 components:
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- Professional branding: showcase your expertise with a comprehensive profile.
- Appropriate connections: find and connect with key contacts.
- Interaction: post and comment on valuable content.
- Relationships: strengthen your professional network.
Tips to improve your SSI
- Optimise your profile.
- Post relevant content.
- Participate actively.
- Connect with professionals in your sector.
Improve your SSI and boost your SME on LinkedIn!
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