Content type
Infographics
5 essential KPIs to measure the results of your digital strategy
Find out how to quantify the performance of your retailer's digital strategy!
Find out how to quantify the performance of your retailer's digital strategy!
Image
-
Customer acquisition cost (CAC). Financial investment needed to obtain a new customer in a specific period.
-
Average ticket. Average customers spend on each purchase.
-
Number of visits. Number of visits your e-commerce receives in a period
-
Return on investment (ROI). Indicates the profitability of an investment.
-
Click-through rate (CTR). Number of clicks on your website in relation to the number of times it appears in a search.