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6 tips to optimize your digital marketing strategy

03 Nov 2022. 18:12
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  • SME maturity
    1. Methodology
    Scope to digitize
    1. Relationship with clients

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Do you already have a digital marketing strategy for your SME? Optimize it with these tips!


  1. Analyse your competitors

Study what they are doing, the channels they are using


  1. Know your target audience well

Research their behaviour and needs to know how they can be served.


  1. Work on the positioning of your SME

Design an SEO strategy and review the contents of your website to optimize them.


  1. Use different channels

Especially those in which you know your target audience may be.


  1. Keep all social profiles updated

Make sure your social networks and website have the information of your SME updated.


  1. Plan your content

Make an editorial calendar to be clear about what type of content to publish at each stage of your business.


What are you waiting for to implement these actions? Take your SME to the next level!

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